I’m COETA HOLLOWAY, owner and creative Director of KEY ELEMENTS MARKETING.
Key Elements Marketing provides digital and traditional marketing and ad placement services for many business types. These include automotive, legal, medical, restaurants, private schools and retail businesses.
Assisting clients in communicating a strong message through a comprehensive media plan is what we do well. We incorporate the major key elements of marketing in each strategic plan and tailor it to your needs and specific goals.
Automotive Specialist – For many years I was a General Motors and Chrysler auto dealer/ principal. Prior to this I was COO for a major dealer group with 13 auto franchises both domestic and import. My background enables me to understand the nuances and demands of working with various manufacturers and brands in this competitive market.
After selling my dealership in 2007, I created Key Elements Marketing advertising agency. At Key Elements Marketing, the auto industry is my passion. Helping dealers grow market share and reach their goals is a primary focus.
As a previous dealership owner I have sat in “your chair.” I understand the goals, challenges and pressures you face daily as only a dealer can.
How Benefits You
WE TAKE THESE ITEMS OFF YOUR PLATE SO YOU CAN FOCUS ON YOUR BOTTOM LINE AND SELLING MORE PRODUCTS!
Creating an effective advertising campaign takes a great deal of time and effort. You’re still in the driver’s seat for all decisions. We just simplify things by bringing relevant and up-to-date data in order for you to make informed decisions for your business, saving you time.
We make certain your target audiences are constantly connected by layering traditional and digital marketing across platforms for maximum impact. Each strategy, creative execution, and media buy is built specifically for you, your competitive landscape and your target audience.
Key Elements Marketing delivers time saving services such as coordinating photo shoots, community events, advertising placement at negotiated rates, as well as marketing research.
Key Elements Marketing provides an objective prospective on your products and business. Themed campaigns that help enhance your company’s product and brand image are developed for you with your unique brand personality and messaging.
Delivering the right message at the right time to the right audience requires planning and research. We utilize current competitive market research, sales data, and best practice comparisons, as part of our planning process. Working with your team for strategic planning includes taking a good idea and making it great!
KEM brings the most innovative plans for digital marketing. With the many levels of digital advertising available today, OTT streaming, search, display, and SEM optimization,many businesses benefit from our agency's talent and expertise to handle the complexity of integrated campaigns. KEM is adept at coordinating digital solutions with traditional mediums such as TV and Radio.
We look at how people live their lives, monitor their behaviors, and understand their motivations.
Marketing, Media Planning and Buying – We work hard at connecting your advertising campaign with the right audience based on YOUR GOALS, current data, trends, product demographics and value received.
You focus on being the genius behind your products and services – we’ll help you sell them. Relevant content, assiduously placed.
We work with select clients and focus entirely on their success.
With our many years experience we provide:
In addition to automotive services, Key Elements Marketing has helped many types of businesses implement comprehensive media plans to grow revenues and realize goals. Our experience extends to legal, medical, retail, private education and more.